the blog

Posted in: Weddings

August 5, 2025

Erin & Michael | Clemson University Wedding at Cadden Chapel and Owen Pavilion

Erin & Michael’s Clemson University wedding day was the definition of classic Southern elegance. It’s always an honor to make it back to Tiger Town. A ceremony at Cadden Chapel and a formal reception at the newly enclosed Owen Pavilion at the Madren Center. Every detail—down to the crisp white tuxedo Michael wore—reflected their refined […]

August 4, 2025

Posted in: The Self-Starter Podcast

How to Get Started with Email Marketing

Ready to finally start your email list? In this episode, we’re breaking down exactly how to get started with email marketing as a photographer or creative — even if you’re not an educator. We walk through how to create your first freebie, set up a simple nurture sequence, and understand how a sales funnel can […]

Posted in: For Photographers, The Self-Starter Podcast

July 21, 2025

Tips for Attending Styled Shoots | Styled Shoots Across America

Thinking about attending a styled shoot crawl with Styled Shoots Across America or a similar event? In this episode, we’re breaking down everything you need to know to maximize your investment, portfolio, and confidence on shoot day. Whether you’re new to styled shoots or want to level up your crawl strategy, this episode will help […]

June 30, 2025

Posted in: For Photographers, The Self-Starter Podcast

Why You’re Not Getting Leads

Wondering why you’re not getting leads? You’re not alone. Are you pouring your heart into your business, posting consistently, delivering beautiful work, and yet your inbox is quiet? It’s one of the most frustrating feelings as a photographer, and it can leave you questioning your worth, your pricing, or whether you’re even cut out for […]

Posted in: For Photographers, The Self-Starter Podcast

June 16, 2025

Are Bridal Shows Worth It?

Are bridal shows worth it? When I was first starting out, bridal shows had a bit of a bad reputation. I’d hear things like “they’re outdated,” “you only meet budget shoppers,” or “it’s a total waste of time.” But now that I’ve been in this industry for years, I can confidently say—bridal shows can be […]

June 9, 2025

Posted in: For Photographers, The Self-Starter Podcast

Boost Your Bookings with Model Calls

Ready to boost your bookings with model calls? Have you been itching to break into a new market or niche, but you’re not quite sure how to make the leap? Or maybe you’ve been craving more creativity in your business, space to play, test out new gear, try different posing, or just shoot something that […]

Posted in: For Photographers, The Self-Starter Podcast

May 19, 2025

Why Custom Collections May Increase Your Booking Rates

If you’re still sending the same flat rate package to every inquiry and feeling frustrated that it’s either ghosted or underbooked, this episode (and post) is for you. One of the most powerful shifts I’ve seen in my own business—and in the businesses of the women I coach—is moving from rigid pricing sheets to custom […]

May 6, 2025

Posted in: For Photographers, The Self-Starter Podcast

Photography Business Coaching | Nichole Lauren Mastermind

At the start of 2024, I had every intention of sharing my expertise through courses. I mapped out full courses, following in the footsteps of many before me. I had the outlines, the ideas, the goals. But a few weeks later, I found myself at the Creative Educator Conference, and everything changed. I knew photography […]

Posted in: Seniors

May 3, 2025

Hannah | Clemson Graduation Pictures

There’s something incredibly special about photographing Clemson graduation pictures, but this one was extra meaningful. Hannah’s senior photos weren’t just another milestone shoot—this one felt like coming full circle. 10 Years Since My First Clemson Sessions Ten years ago, I photographed one of my very first senior sessions right here on Clemson University’s campus. I […]

November 20, 2024

Posted in: Weddings

Micaela & Noah | Wedding at AC Hotel Greenville

Micaela and Noah’s wedding at the AC Hotel Greenville was a celebration of love and resilience. you see, this wedding took place the day after Hurricane Helene brought widespread devastation to our area. There were widespread power outages, road closures, and trees everywhere. But you seriously would never guess it by the smiles on these […]

Nichole Lauren is a photographer & business coach based in South Carolina & available for travel worldwide.

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